So the PM of Australia has a shiny new blog and good upon him – its about time the Govt got serious about engaging with the population online. The PM’s blog came hot on the heals of the annoucement of the Gov2Taskforce which has been recently been busy finalising its issues paper.
I was initially very excited about the release of the PM’s blog and the site in general which seems to capture a lot of information about how to engage with the prime minister and the govt more generally. I continue to be enthusiastic about the blog, but after reading through the introduction pages and the comments on the first post about climate change – I have some reservations about the way the blog is being run. I will caveat at this point that I am not expert blogger – but two things struck me as needing some attention from the team behind the PM’s blog.
The first is the lack of committment around what the government will do with any comments added to the site?
Like Community Cabinet, it is a mechanism aimed at supporting the Government’s commitment to a more accessible, open and transparent way of governing
the above is the limited explaination of the purpose of the blog – it makes nodefinitive statements about input into the site – basically, tell us what you have to say and we may or may not listen to it.
The second has been the lack of interaction in the comments from anyone remotely resembling the owners/creators of the blog, or heaven forbid the PM himself. For me, normal practice would see the blogger engaging in the conversation in the comments, and while this may not be a practical solution for the PM, surely there is someone at PMC that can be empowered to engage with commentors – if only to help direct the conversation, provide links to supporting material etc. Instead there appears to be a lot of people talking amongst themselves, 600 comments and counting.
While these two things in and of themselves may not be seen as problems by many, it does give me concern about the longevity and quality of the interaction on the site – if people don’t see it as a effective communication method, to get their points of view heard by the Govt and the PM, then regular folks will stop comming, and you will be left with the trolls, out trolling each other.
Seems like something for the new PM site team to consider, and if they need an example of how to do it – they should look no further then their very own Gov2Taskforce.